September 15, 2014
A+ SCHOOL REWARDS RETURNS TO GIANT FOOD STORES AND MARTIN’S FOOD MARKETS
Supporting local schools for 10 years
Carlisle, PA – The kick-off to the new school year also marks the start of GIANT Food Stores and MARTIN’S Food Markets’ popular school fundraiser, A+ School Rewards where customers can help earn money for their local schools every time they grocery shop. Since 2005, GIANT/MARTIN’S customers have helped their local schools earn more than $19 million through A+ School Rewards.
“We’re excited to kick off the 10th anniversary of A+ School Rewards. More and more schools have discovered the power of the program,” said John MacDonald, director of marketing and external communications. “Customers and schools can now easily register to participate in the program through our A+ websites to start earning rewards every time they shop at GIANT/MARTIN’S with a BonusCard.”
To participate in the program, customers must sign up and designate up to two schools in their local community now by visiting their local GIANT/MARTIN’S, GIANT’s A+ website or MARTIN’S A+ website. A+ School Rewards are accrued with each purchase made using one’s BonusCard. Customers who designated schools last year do not need to re-designate their school(s) but are encouraged to confirm their school IDs by going to GIANT’s A+ website or MARTIN’S A+ website. Customers do not need to have a child in school to support their local community, A+ School Rewards is open to everyone and customers can sign up to support a school outside of their local community in order to support a friend or family member’s school…the choice is up to you. Registered schools will begin earning points when the program begins on October 5 and continuing through March 21, 2015. Beginning in November, current school totals can be found on the GIANT/MARTIN’S A+ websites.
There is no limit to what schools can do with their A+ School Rewards, including earning cash for technology, scholarships, school programs, field trips, playgrounds, and other educational needs. Last year’s top earning school Elmwood Elementary School in Mechanicsburg, PA received a donation of $25,463 through the program.
Headquartered in Carlisle, Pennsylvania, GIANT/MARTIN’S operates nearly 200 grocery stores in Pennsylvania, Maryland, Virginia and West Virginia, under the names of GIANT Food Stores and MARTIN’S Food Markets. GIANT/MARTIN’S employs more than 31,000 associates. Founded in 1923, GIANT and MARTIN’S have a long-standing commitment to eradicate hunger and improve the quality of life for children in addition to working with hundreds of local organizations annually. The company was recognized for its leadership in the fight against hunger with the Golden Grocer Award by the U.S. Department of Agriculture. In addition, GIANT/MARTIN’S is one of the top ten fund- raisers in the country for local Children’s Miracle Network hospitals. GIANT and MARTIN’S are Ahold companies. For more information visit www.GiantFoodStores.com and www.MartinsFoods.com. Find us on Facebook at facebook.com/giantfoodstores and facebook.com/martinsfoods and on Twitter @GiantFoodStores or @MartinsFoodMkts.